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CST: 21/05/2019 08:40:26   

Popular Children’s Backpack Brand Bixbee Selects Chicago as the Location for its First Imagination Station, an Experiential Popup and Retail Shop Opening June 2019

14 Days ago

Pre-sale tickets now available for the newest family-friendly destination that takes guests on an immersive, fun and educational journey into the imagination

CHICAGO, May 06, 2019 (GLOBE NEWSWIRE) -- Bixbee, a designer kids’ backpack and accessory brand, today announces its first experiential popup and retail shop, the Bixbee Imagination Station, opening in Chicago at North Avenue Collection (915 W North Avenue) in June 2019. The Imagination Station will be an immersive, interactive experience for kids and the kid in you.

The Imagination Station will feature several rooms inspired by Bixbee product design themes, each providing Instagrammable backdrops with engaging activities that boost creativity while providing moments of awareness and self-expression. As you embark on a safari into the imagination you begin at an uncharted jungle followed by a mystical forest, dive deep into the ocean before heading up into outer space. Complete your adventure with a sparkle filled kaleidoscopic dream, where only the funtastical reside.

Bixbee’s imaginative and horizontally designed backpacks were the first of their kind on the market. The Imagination Station will be the first brick-and-mortar retail location allowing customers to experience the adventures of the brand first-hand. In addition to their core line of designer backpacks and children’s accessories, the retail shop will sell a new category of products including luggage and sleeping bags adding to their best-selling collections. No ticket purchase is required to visit the retail shop, but guests who purchase a ticket for the Imagination Station will receive a $5 off coupon on any item of $20 or more in value redeemable at the retail shop or at Bixbee.com.

“At Bixbee, we look to celebrate kids’ imaginations and encourage play and endless creativity while giving children in need access to an education via a schoolbag with supplies. Bixbee encourages kids to become whatever they can imagine because we believe that you cannot create or achieve anything if you don’t imagine it first,” says Luis Garcia, CEO and Chief Creative of Bixbee. “New York City was my training ground while San Francisco made me into the entrepreneur I am today. Now, Chicago will be my third entrepreneurial endeavor – it’s a city rich in history and full of young and engaged families. The partnership with Kehoe Designs, a Chicago based premier event company, will help bring our Imagination Station designs to life and we can’t wait to share this experience with this amazing city.”

The Imagination Station will open at 915 W North Avenue on June 15, 2019 and will run through September 2019. Pre-sale tickets are now available for $30 for adults, $23 for kids ages 3-11, children two and under are free. Imagination Station adventures begin every 15 minutes and last approximately an hour. Date and tour time must be booked at time of ticket purchase. Limited tickets will be available for purchase at the door and discounted group ticket packages are available. A percentage of Imagination Station ticket sales will be donated to support education for children in the Chicago area.

The Imagination Station will also feature a Party Hive, a 1,000 sq. ft. section rentable for parties and events. For pricing and room availability, contact ChiStation@bixbee.com.

For more information on the Imagination Station or to purchase your pre-sale tickets, visit www.BixbeeImaginationStation.com. To learn more about Bixbee, visit www.Bixbee.com.

About Bixbee
Our vision for helping kids reach their potential through education first took shape when co-founder and CEO Luis Garcia spent 4 months exploring and volunteering at schools and orphanages. He realized the kids were like millions of others worldwide – eager for an education but lacking basic school supplies. A seasoned luxury product designer, Luis set out to create a company that provided unique products loved by kids and approved by moms and dads.

Bixbee products bridge functionality and durability with fashion and fun! Their unique backpacks have a patented horizontal design with ergonomic attributes and a One Here. One There. social platform. For every backpack purchased, Bixbee donates a schoolbag with supplies to a kid in need. The One Here. One There. giving mission allows Bixbee to collaborate with local and far reaching nonprofits that work to give children access to education. Bixbee is B-Corp certified. B Corporations are a new kind of company which uses the power of business to solve social and environmental problems.

Media / PR Contact:
Brittany Johnson
Uproar PR for Bixbee
bjohnson@uproarpr.com 
312-878-4575 x246

Brand Contact:
Cindy Wu
VP of Marketing for Bixbee
cindy@bixbee.com
415-683-9830

 

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